First Ford Privacy Policy
At First Ford, we value the privacy of our visitors and are committed to protecting their personal information. This privacy policy outlines how we collect, use, and safeguard the data collected through Google Analytics on our website. By accessing or using our website, you consent to the practices described in this policy.
Information Collection and Usage
1.1 Google Analytics We use Google Analytics, a web analytics service provided by Google LLC (“Google”), to gather information about your use of our website. Google Analytics collects various types of data, including but not limited to:
- Your IP address
- Browser type and version
- Device type
- Operating system
- Referring website
- Pages visited
- Time and duration of visits
- Actions taken on the website
Google Analytics may also collect information through the use of cookies or similar technologies. The information generated by these cookies about your use of our website is transmitted to and stored by Google. We use this data to analyze user behavior, improve our website, and enhance user experience.
1.2 Cookies We use cookies on our website to enhance functionality and improve your browsing experience. Cookies are small text files that are placed on your device by a website and allow us to recognize your browser or device. By using cookies, we may collect both personal and non-personal information about you. You have the option to disable cookies through your browser settings; however, doing so may limit certain features and functionalities of our website.
Information Sharing and Disclosure
2.1 Third-Party Service Providers We may share your information with trusted third-party service providers to assist us in analyzing website usage and performance through Google Analytics. These third-party service providers are obligated to protect your information and are not permitted to use it for any other purpose.
2.2 Legal Compliance We may disclose your information if required to do so by law or in response to a valid legal request. This includes situations where we believe in good faith that disclosure is necessary to protect our rights, investigate fraud, or respond to a government request.
Data Security
We take reasonable measures to protect the information collected through Google Analytics from unauthorized access, alteration, disclosure, or destruction. However, please be aware that no security measures can guarantee absolute data security, and we cannot guarantee the security of any information transmitted through our website.
Links to Third-Party Websites
Our website may contain links to third-party websites. Please note that we are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of those third-party websites before providing any personal information.
Changes to this Privacy Policy
We reserve the right to modify or update this privacy policy at any time. Any changes will be effective immediately upon posting the updated policy on our website. We encourage you to review this policy periodically for any changes.
Contact Us
If you have any questions, concerns, or requests regarding this privacy policy or the use of your personal information, please contact us at info@firstfordltd.co.uk.
By using our website, you acknowledge that you have read and understood this privacy policy and agree to its terms.